Tips & Tricks Tuesday

The day is here! You’re going dress shopping and you can’t wait to bring your besties and family members with you for this once in a lifetime experience. The more people to help you make this decision, the better…right?

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It’s time to rethink the way we dress shop. This starts with selecting the right people to accompany you on the hunt for the perfect bridal gown. While many brides believe the only way to choose a wedding dress is to bring half of your wedding entourage with you to shop, we’re here to tell you that it can be much more difficult when you’ve got a plethora of opinions influencing you to make such a personal decision. Mom likes the mermaid style because it accentuates your curves. Your maid of honor is all about the princess ball gown look and while you’ve got your eye on a champagne dress with a plunging neckline, Grandma will die if she sees her beloved granddaughter walk down the aisle in anything but classic ivory with modest accents. So what’s a girl to do? You want to please everyone, but remember this day is all about YOU.

Time and time again, we see brides come through our doors excited and confident about the experience ahead of them and leave disheartened and frustrated because often times, there are too many people telling her what they do and don’t like. Ultimately the decision is yours and yours alone and finding the right dress is just like finding the “one.” When you know, you know…ya know?
So here are some tips to help you get started with the dress finding process that will eliminate some shopping anxiety!

Tip 1. Come up with a game-plan and do some research! While it’s important to have an open-mind, you should always spend some time beforehand browsing different styles and making note of specific fits that catch your eye. That includes writing down the style numbers of wedding dresses you like and paying close attention to the unique elements of each dress. You will start to notice common themes with designers and styles. Create a Pinterest Board! While this seems obvious to any bride-to-be in the 21st century, you’ll be surprised how much more confident you’ll feel going into your appointment knowing exactly what you’re looking for. It’s also helpful to come with a list of questions for your consultant so that you can leave your appointment feeling well-informed. Visit to start browsing!

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Tip 2. Know your end goal before you walk into your appointment. Most bridal boutiques will advise their customers to order or purchase their wedding dress at least 6-8 months in advance so that there’s plenty of time for appropriate alterations to be made and so on and so forth. If you know you that you need to walk out with a dress at the end of the appointment, make sure you communicate this to your bridal consultant AND to the people accompanying you. Which leads us to the next point.

Tip 3. Choose your shopping squad carefully! Most bridal boutiques allow an hour for appointments and when you bring everyone in your bridal party with you, there is going to be many conflicting opinions which in most cases will make it extremely difficult to narrow down your options. We recommend bringing in just a few of your closest peers and family especially if you’re on a mission to find your dream dress and take it home with you that day. To avoid any hurt feelings, invite friends and family who aren’t as close to Skype in instead. Ask them for links or styles before the appointment they would like you to consider so that there’s no FOMO.

And while homemade paddles may be a cute way to get your entourage more involved, this may cause some confusion and second thoughts when you find a dress that YOU like.
When you try on a dress you like, simply walk out and before you ask for opinions, say aloud, “I’m liking this style. What I love most is the ‘blank.’ What do we like and not like about this dress?” This opens it up for discussion, instead of expressing affirmative close-minded opinions like, “I absolutely hate it.”

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Last Tip. Don’t get frustrated! Everyone’s bridal experience is different. Some find their dream dress the moment they try on the first option. For others, it takes a bit of time and patience. Some brides bawl tears of ecstatic joy when they find the perfect gown and some brides merely smile and say nonchalantly, “yes, I think this might be it.” When you don’t find “the one” right away, don’t panic and trust your consultant. It’s important to establish a relationship with your consultant from the get-go. Ask them questions, tell them about yourself and your personal style and they will do the rest!
And remember to book your appointment at Frew’s Bridal for the ultimate bridal experience! Our expert stylists are here to take the stress out of wedding dress shopping and bring you one step closer to finding the dress you’ve always dreamed of. So pop open a bottle of champagne, sista! We’ve got your back.*


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